Willamette Valley Vineyards’ New Label Educates Consumers on Pinot Noir's Newly Discovered Healthy Benefits

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Over the years, the benefits of red wine, particularly its anti-aging and heart healthy attributes, have been well documented. As time goes on and research methods become more advanced, wine lovers can continue to rejoice about the wonders their preferred drink can do for their health.

A recent study by the University of Alberta in Canada found that health benefits in resveratrol, a natural compound found in some fruits, nuts and red wine, are similar to those attained from breaking a sweat at the gym. It’s a no-brainer that the average person would prefer a glass of red over a heart-pounding session on the treadmill. Willamette Valley Vineyards, Inc (WVVI), a winery dedicated to dedicated to producing the finest pinot noir from grapes grown in the Willamette Valley Appellation, aims to make the newly discovered benefits of red wines well known.

Not only does this Oregon-based winery pride itself on producing a premium product, Willamette Valley Vineyards is the first to get federal government permission to print the resveratrol content on its wine. "Pinot noir has been proven to contain the most resveratrol over all other grape varieties, especially grown in cool climates like the Willamette Valley of Oregon", said Jim Bernau, Founder and CEO of Willamette Valley Vineyards.

According to University of Alberta in Canada’s lead researcher, Jason Dyck, Resveratrol was seen to improve physical performance, heart function and muscle strength in the same way that they're improved following an exercise routine. "I think resveratrol could help patient populations who want to exercise but are physically incapable," says Dyck."Resveratrol could mimic exercise for them or improve the benefits of the modest amount of exercise that they can do."

Among their various accolades and environmentally friendly stewardships, Willamette Valley Vineyards formed a new winemaking division in May and announced a new stock offering this past August in order to raise $6 million for expansion plans. Furthermore, with establishing a new winery in the works, the company purchased 42 acres near Walla Walla, Washington this past June.

In moderation and accompanied by a healthy lifestyle, the various health benefits of wine continued to be backed by science. By recognizing the significance behind the science of their product, Willamette Valley Vineyards is positioned to be at the forefront of of their industry.

For more information about Willamette Valley Vineyards, visit www.wvv.com.

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Symbol Name Price Change % Volume
WVVI Willamette Valley Vineyards Inc. 7.35 0.10 1.39 1,560 Trade


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