Company’s AirPatrol platform to provide half-million square foot upscale shopping and entertainment center with foot traffic, store performance and customer engagement analysis
PALO ALTO, Calif.--Big data analytics and solutions provider Sysorex (SYRX) today announced its AirPatrol platform has been chosen to provide retail analytics for a 540,000 square foot upscale shopping, dining and entertainment center north of Riyadh, Saudi Arabia. Sysorex’s AirPatrol technology will be used to collect detailed insights such as visitor counts, store performance and customer engagement to help mall management better understand its visitors and improve operations. The mall is one of 17 owned and operated by a Saudi-based retail property company.
“We are excited with the opportunity to bring our AirPatrol retail real estate analytics to this shopping center”
“We are excited with the opportunity to bring our AirPatrol retail real estate analytics to this shopping center,” said Sysorex European Director and Head of Retail Analysis, Peter Emery. “Our technology will provide unparalleled accuracy and insight into nearly every aspect of mall operations from how many people visit and how often they return, to the optimal store placement and configuration to ensure an outstanding customer experience and maximum engagement.”
The Saudi Arabian mall will be Sysorex’s first AirPatrol retail center installation in the Middle East. It is expected to be up and running in late August. Last month the company announced another AirPatrol installation in the nearby country of Qatar where it will be used to provide security and asset management within communities housing workers for the country’s World Cup developments.
Sysorex develops the systems and solutions that power the data-driven enterprise. With an innovative approach to big data, analytics and the Internet of Things (IoT), we blend virtual data from software and networks with the huge volume of physical data generated by mobile devices and Internet-connected things to open new worlds of insight. Our unique solutions are helping organizations worldwide improve decision making, increase productivity, and fuel the discoveries of tomorrow. Headquartered in Palo Alto, California, we have regional offices in North America, South America, Europe and the Middle East. Visit www.sysorex.com, follow us @SysorexGlobal and Link up on LinkedIn.
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