Actionable insights straight to your inbox

Equities logo

Starting a Purpose Driven Company

How to start a company with a unique drive.
Business Rockstars (BR) is currently the largest producer of live, daily, audio and video content targeted to entrepreneurs. Wantrepreneurs and Entrepreneurs learn to make good decisions early, when to pivot, how to build the right team, and how and when to raise capital. BR provides efficient resources through a variety of mediums: a 2 hour live radio and streaming video program, podcasts, blogs, social media, and soon a new mobile app. These are all mediums that capitalize on strong trends such as exploding mobile app usage (growing at 115% in 2013 alone) accelerated video viewing over text (over 200%/year in the last three years). What CNBC is to the day trader, Business Rockstars will be to the entrepreneur. Similar to how VICE Media built its footprint, BR is building a 24/7 content channel with a range of programming, content, and products that are focused on a large unmet need in the market: tools and training for entrepreneurship. BR has a powerful advantage with its uniquely talented management team, and investors, and advisors who are all laser focused on building Business Rockstars into the leading content platform for Entrepreneurs across Mobile, Social and Broadcast.
Business Rockstars (BR) is currently the largest producer of live, daily, audio and video content targeted to entrepreneurs. Wantrepreneurs and Entrepreneurs learn to make good decisions early, when to pivot, how to build the right team, and how and when to raise capital. BR provides efficient resources through a variety of mediums: a 2 hour live radio and streaming video program, podcasts, blogs, social media, and soon a new mobile app. These are all mediums that capitalize on strong trends such as exploding mobile app usage (growing at 115% in 2013 alone) accelerated video viewing over text (over 200%/year in the last three years). What CNBC is to the day trader, Business Rockstars will be to the entrepreneur. Similar to how VICE Media built its footprint, BR is building a 24/7 content channel with a range of programming, content, and products that are focused on a large unmet need in the market: tools and training for entrepreneurship. BR has a powerful advantage with its uniquely talented management team, and investors, and advisors who are all laser focused on building Business Rockstars into the leading content platform for Entrepreneurs across Mobile, Social and Broadcast.

Giana Korth is the Co-Founder of Tampon Tribe, a monthly subscription service for 100% organic tampon, pads, and panty liners. The Tampon Tribe is a purpose driven company that is also affordable and convenient. Giana talks about the pros and cons of a subscription-based service. She also talks about how they did market testing on IndieGoGo.

Any change significant enough to matter draws vigorous opposition from those who depend on the status quo.
Equities short logo
Equities short logo