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Problem Solving is Key for a New Business

Strong problem solving can radically improve a startup business.
Business Rockstars (BR) is currently the largest producer of live, daily, audio and video content targeted to entrepreneurs. Wantrepreneurs and Entrepreneurs learn to make good decisions early, when to pivot, how to build the right team, and how and when to raise capital. BR provides efficient resources through a variety of mediums: a 2 hour live radio and streaming video program, podcasts, blogs, social media, and soon a new mobile app. These are all mediums that capitalize on strong trends such as exploding mobile app usage (growing at 115% in 2013 alone) accelerated video viewing over text (over 200%/year in the last three years). What CNBC is to the day trader, Business Rockstars will be to the entrepreneur. Similar to how VICE Media built its footprint, BR is building a 24/7 content channel with a range of programming, content, and products that are focused on a large unmet need in the market: tools and training for entrepreneurship. BR has a powerful advantage with its uniquely talented management team, and investors, and advisors who are all laser focused on building Business Rockstars into the leading content platform for Entrepreneurs across Mobile, Social and Broadcast.
Business Rockstars (BR) is currently the largest producer of live, daily, audio and video content targeted to entrepreneurs. Wantrepreneurs and Entrepreneurs learn to make good decisions early, when to pivot, how to build the right team, and how and when to raise capital. BR provides efficient resources through a variety of mediums: a 2 hour live radio and streaming video program, podcasts, blogs, social media, and soon a new mobile app. These are all mediums that capitalize on strong trends such as exploding mobile app usage (growing at 115% in 2013 alone) accelerated video viewing over text (over 200%/year in the last three years). What CNBC is to the day trader, Business Rockstars will be to the entrepreneur. Similar to how VICE Media built its footprint, BR is building a 24/7 content channel with a range of programming, content, and products that are focused on a large unmet need in the market: tools and training for entrepreneurship. BR has a powerful advantage with its uniquely talented management team, and investors, and advisors who are all laser focused on building Business Rockstars into the leading content platform for Entrepreneurs across Mobile, Social and Broadcast.

Anderee Berengian is the CEO of Cie Digital, creating leading-edge digital strategy and applications and serves as an innovation lab for prominent global brands, helping to solve their most complex business challenges. Their founders are successful start-up entrepreneurs who provide the right blend of Silicon Valley know-how and business maturity to help our partners tap into disruptive innovation to solve strategic and operational business challenges.

Anderee talks about the difference between working with enterprise companies and startup companies. Cie Digital is driven by solving problems that have real-world impact and scale. They typically launch in months, not years, even when integrating against unwieldy legacy systems.

Anderee talks about the inspiration behind starting Cie Digital Labs, “Instead of guessing at what the problem is, and how any retailer could do their business better, we should just go ask them.” Cie Labs recognized by some of the most renowned organizations for our work and we’ve been afforded the opportunity to work with some of the largest global brands, helping them radically improve their operations, marketing, and technology.

Check out the video to learn more!