NXT-ID to Run New Ads Featuring the Innovative Wocket® Smartwallet in New York Markets

Destiny A. Lopez  |

What’s in your wallet? A debit card and ID? Or, perhaps a number of various banking and credit cards? While the size and content of one’s wallet may differ, one concern remains consistent: identity and asset protection. With the news of data breaches and rise in identity theft in recent years, it seems all too easy for a stranger to get hold of credit card and bank account numbers. Clearly, there is a demand for smart, effective security solutions available at all levels. NXT-ID (NXTD), a technology development company, aims to address these concerns with solutions that seem like they were plucked straight from a sci-fi movie, starting with the most basic of possessions: your wallet.

Headquartered in Oxford, CT, NXT-ID holds a portfolio of technology patents and biometric security solutions for corporations, government agencies and consumers. The company technology solutions include:

  • 3D-ID, which provides access control through biometric facial analysis.
  • MobileBio® FaceMatch®, a modular facial recognition platform technology that can be applied to a variety of platforms including smartphones, tablets, laptops and desktop computers.
  • MobileBio™ VoiceMatch™, a modular voice recognition technology.
  • MobileBio™ BioCloud™, a cloud-based identity authentication solution for consumer applications and enterprise security.
  • Wocket®, which protects one’s identity while replacing all debit and credit cards normally kept in one’s wallet without needing a smartphone or internet connection.

Focused on the growing mobile commerce market, NXT-ID announced today a major development for its Wocket® solution.

Beginning the week of March 21, 2016, the company will begin airing of a new series of commercials. Featuring a Wocket smart wallet consumer 30-second spot along with a corporate ad, the commericals will air on Bloomberg TV, Fox Business News and CNBC. “2016 will see a broadening of our revenue base beyond Wocket, as we exploit the breadth of our technology and capabilities,” said Gino Pereira, CEO of NXT-ID. “The first example of this is the development of the WorldVentures DreamTrips™ smart card. This will be followed by other significant partnerships. As such, we wanted to invite investors to look at the broad range of what the Company has to offer through a corporate video."

As it turns out, this is only the tip of the iceberg when it comes to the company’s recent achievements. Just last month, the company announced the first purchase order for up to $15 million for a new SmartCard being developed for WorldVentures vacation club Members, coined the The DreamTrips™ card. The DreamTrips™ card aims to make travel, vacationing and daily purchases simpler and more secure for WorldVentures 500,000 DreamTrips members, along with 80,000 new members joining every month.

When making purchases, one should alway be confident in knowing that their information is protected. NXT-ID aims to ease safety concerns by developing the smartest wallet one can own. With the company’s vast technology portfolio and brand awareness efforts, you may soon find yourself asking friends and associates, “Do you Wocket®?”

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