SAN FRANCISCO (AP) —
The company disclosed in a recent tweet that 45 million subscriber accounts worldwide had watched the Sandra Bullock thriller “Bird Box” during its first seven days on the service. That’s the biggest first-week success of any movie made so far for
The revelation created a stir in
While getting that many people to theaters would be impressive, one analyst says the better yardstick is viewership on TV, given that subscribers didn’t have to leave their homes or pay extra for this movie. By that yardstick, viewership spread over a week isn’t as impressive.