LOS ANGELES, CA / March 16, 2015 / Silicon Valley Speculator, an investment newsletter focused on rapid growth investment opportunities in the mobile application space, announces what could be one of the most exciting-sought after mobile applications to date, app-driven toys.
App-driven toys represent one of the fastest growing tech sectors in Silicon Valley and is expected to generate billions in sales in 2015 and beyond. They are a link between the $22 Billion a year toy industry and the exploding $25 Billion mobile applications industry.
Spiral Toys (STOY) , a California based company founded by CEO Mark Myers a former senior executive with Disney (DIS) and Sony (SO), has developed an integrated hardware/software/cloud solution that enables mobile-connected entertainment. STOY's mobile-connected entertainment platform connects physical items to today’s top mobile devices creating a unique interactive user experience. STOY collects revenue on both the physical purchase of goods and sale of digital content through Apple APP Store and Google Marketplace.
STOY’s current product lineup utilizing their mobile-connected entertainment platform include: CloudPets(TM) which let users send a message to anyone, from anywhere, and have that message delivered through a teddy bear.
Imagine you’re a mother or father who works long hours or who is on the road a lot and doesn’t get to see their kids as much as they’d like, CloudPets(TM) allows you to deliver a voice recording through your mobile device to the toy that the child can play by pushing a button on the teddy bear. The child can then respond by recording a message into the teddy bear, which will be delivered back to your mobile device.
See the CloudPets(TM) commercial here: https://youtu.be/PLujNFv2Ttk
Spiral Toys has successfully run test ads in the US market. The airing of a CloudPets(TM) commercials on the Cartoon Network is one of the first forays into the multi-billion dollar marketplace. Spiral Toys is expected to introduce CloudPets(TM) into the pivotal U.S. markets sometime in March on Direct Response Television with a further push to get its unique technology and toys on retail shelves nationwide by August 2015.
STOY’s other flagship brand is the TagIt stickers which can be programmed with messages, photos and even videos.
Users only need a pack of stickers and the TagIt smartphone app and a world of digital photo album manipulation, event-sharing with RSVP capabilities and humor is opened up. It's potential as a marketing and promotion platform is huge, and could attract some major interest from major companies looking to reach out to millennials in new and interesting ways.
Close to $20 billion has been spent on acquisitions of mobile application companies by major blue chip players over the last 5 years and the consensus is that that figure could quadruple by 2020. Companies like Google (GOOG) and Facebook (F) have been major players in this booming acquisition market, and they aren’t alone.
Consolidation in the mobile connectivity space is driving valuation of small companies through the roof. Oculus Rift sold for $2 billion. A few examples of mobile app based public companies are Zynga (ZNGA), and King (KING) two of the largest IPOs of their kind.
Each of these companies hit the market AFTER their apps had reached peak popularity, which is why each company is trading far below their IPO price. STOY gives investors an opportunity to own a stake in an app stock before the boom in valuation.
The Silicon Valley Speculator concludes potential for this company as an acquisition target alone makes it worth investigating. It's smart revenue model of both physical and digital content, means even without a large buyer acquiring the company, the company will offer investors significant value.
Find more information here: http://stoyreport.com.
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