Democratizing Big Data in the Cannabis Space

Ethan Andersen  |

Cannabis tech companies have been creating impressive offerings that harness the power of big data, capturing demographic information and analyzing market trends to create high-level predictive models. We’ll likely see a large increase in the velocity, variety, and volume of cannabis-related data this year.

Data democratization: Every major industry in America leverages data as a predictive tool for cost-effective decisions. In 2017, several cannabis tech companies have created impressive offerings that harness the power of big data and apply it to the cannabis industry by capturing user/patient demographics and analyzing market trends to create sophisticated predictive models. Leading data platform include the likes of Headset Cannabis Intelligence and 502 Data, which records marijuana taxes and sales for recreational stores in Washington State. 2018 promises to see a large increase in the volume, velocity, and variety of cannabis-related data, as well as technology that will assist various stakeholders to address inherent challenges. For more information, visit

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