Keep Your Friends Close, But Your Enemies Closer — Part I Revenge represents an amazing human activity. In business, kicking opponents when they are down comes with the territory. 5 MIN READ 10.15.2021
Adidas To Sell Reebok to Authentic Brands for $2.5 Billion After 15 Years of Sluggish Sales Adidas acquired Reebok for $3.8 billion in 2006. 3 MIN READ 08.12.2021
Nike Shares Up 12% Friday After Company Reports Record Revenue and Raises Guidance Q4 revenue nearly doubled, topping $12 billion for the first time, as Nike forecast full-year sales of more than $50 billion. 2 MIN READ 06.25.2021
Whatever Hysteria Exists is Inflamed by… Secrecy — Part II This second entry in the series looks at the National Basketball Association (NBA), major sneaker and sports clothes makers and their responses to China’s crackdown on Hong Kong and free speech. 5 MIN READ 05.24.2021
Adidas Targets Doubling of Online Sales by 2025 and Increasing Sustainability The company unveiled a five-year plan to lift profitability closer to that of rival Nike. 3 MIN READ 03.10.2021
Adidas Considering Strategic Options for Reebok Including Potential Sale Adidas bought Reebok 15 years ago for $3.8 billion. 2 MIN READ 12.14.2020
Keep Your Friends Close, But Your Enemies Closer — Part I