Coca-Cola announced the acquisition of British coffee retailer Costa Coffee for $5.1 billion on Friday.
Costa Coffee,
It is Coca-Cola’s first hot drink acquisition, and puts it in direct competition with several coffee brands.
The plan requires shareholder and regulatory approval. Coca-Cola said the deal should be concluded in the first half of 2019.
“Costa gives Coca-Cola new capabilities and expertise in coffee, and our system can create opportunities to grow the Costa brand worldwide,” Coca-Cola President and CEO James Quincey said in a statement Friday. “Hot beverages is one of the few segments of the total beverage landscape where Coca-Cola does not have a global brand. Costa gives us access to this market with a strong coffee platform.”