Activision shares down after split with Bungie

Associated Press |

NEW YORK (AP) — Shares in video game publisher Activision fell more than 9 percent in premarket trading, a day after an announcement that its eight-year partnership with game developer Bungie was ending.

In the companies' joint announcement, Bungie said the separation process had already begun and that it would begin to self-publish its titles.

The companies' most successful collaboration was its Destiny series. Video game industry analyst NPD ranked Destiny 2 as the third-best selling title in 2017. NPD hasn't yet released its 2018 rankings.

The video game industry has seen an enormous shift in recent years with the massive success of games like Fortnite and PlayerUnknown's Battlegrounds, which generate revenue through players' in-game purchases as opposed to digital or physical copy sales.

DISCLOSURE: The views and opinions expressed in this article are those of the authors, and do not represent the views of equities.com. Readers should not consider statements made by the author as formal recommendations and should consult their financial advisor before making any investment decisions. To read our full disclosure, please go to: http://www.equities.com/disclaimer

Comments

Watchlist

Symbol Last Price Change % Change
AAPL

     
AMZN

     
HD

     
JPM

     
IBM

     
BA

     
WMT

     
DIS

     
XOM

     

What Is Petrolithium?

MGX Minerals explains the advantages of petrolithium and how they are helping to solve future problems today.

Emerging Growth

Alliance Growers Corp

Alliance Growers Corp is a Canada based diversified cannabis company. The company is primarily focused on the development of Cannabis Botany Centres in Canada.