A Guide to Valentine's Day: Equities Edition

Michael Teague |

It’s Valentine’s Day again, and hopefully you haven’t forgotten to make plans for your better half (lest your day and the holiday’s namesake resemble each other in any way). But just in case--and who doesn't now and again?--here's a handy last minute guide thrown together for where to go, what to get, and who will be selling it to you.

First, consider a stop at Tiffany & Co. (TIF) or Signet Jewelers Limited (SIG). Sure they’re huge retailers, but it's doubtful there will be many complaints here. This gift alone will probably make the entire evening. That said, most romantics can’t just hand over a jewel and call it a day. There has to be at least some build-up to the big unveil. While the easy route may be a large chain like the Cheesecake Factory (CAKE) or a fine-dining establishment from one of Darden Restaurants (DRI)  many brands, which is fine, but do you really want to have to look at other people having the “most romantic evening of the year” while you are trying to have yours?

A more original approach may be to make an intimate dinner for two yourself. Whole Foods Market (WFM) doesn’t carry live lobsters any longer, which is probably fine for some folks, but they do usually carry lobster from the Canadian company Clearwater Seafood (CLR) —humanely killed mind you, frozen to death (a gentle reminder of what might happen if you screw this dinner up!).

Anyhow, don’t forget some kind of dessert. Of course what's a successful Valentine's Day without some chocolate and fruit? Rocky Mountain Chocolate (RMCF)  has some nice chocolate-covered strawberries. And if this really is a last minute deal, do not put her through the indignity of 1-800-FLOWERS (FLWS) , though they offer an amazing service. You may be better off just picking something really cute out of your neighbor’s yard when nobody is looking (if they catch you, you can say you were doing it for love...how dramatic and impressive you will look?).

[Image via Flickr]

DISCLOSURE: The views and opinions expressed in this article are those of the authors, and do not represent the views of equities.com. Readers should not consider statements made by the author as formal recommendations and should consult their financial advisor before making any investment decisions. To read our full disclosure, please go to: http://www.equities.com/disclaimer


Symbol Name Price Change % Volume
CAKE The Cheesecake Factory Incorporated 50.35 0.69 1.39 645,188
CLR Continental Resources Inc. 52.85 -0.13 -0.25 2,019,091
DAR Darling Ingredients Inc. 13.50 0.11 0.82 841,769
DRI Darden Restaurants Inc. 63.07 0.19 0.30 1,104,868
RMCF Rocky Mountain Chocolate Factory Inc. 10.15 -0.04 -0.36 5,868
SIG Signet Jewelers Limited 80.01 -0.92 -1.14 893,570
TIF Tiffany & Co. 73.37 0.58 0.80 685,641
WFM Whole Foods Market Inc. 28.08 -0.21 -0.74 3,790,306


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