Bruce Gifford is the Founder and CEO of 360 Sweater, a company that’s made significant inroads in the cashmere space. Gifford started 360 Sweater at the height of the economic collapse of 2008 and 2009, and he used that volatile market environment to his benefit in some innovative ways. Check out the video below to learn more about Bruce, his company and his take on how to successfully get a startup off the ground.
360 Sweater CEO on Starting a Business in a Challenging Economy
Bruce Gifford started Sweater 360 at the height of the economic collapse...
Business Rockstars (BR) is currently the largest producer of live, daily, audio and video content targeted to entrepreneurs. Wantrepreneurs and Entrepreneurs learn to make good decisions early, when to pivot, how to build the right team, and how and when to raise capital. BR provides efficient resources through a variety of mediums: a 2 hour live radio and streaming video program, podcasts, blogs, social media, and soon a new mobile app. These are all mediums that capitalize on strong trends such as exploding mobile app usage (growing at 115% in 2013 alone) accelerated video viewing over text (over 200%/year in the last three years). What CNBC is to the day trader, Business Rockstars will be to the entrepreneur. Similar to how VICE Media built its footprint, BR is building a 24/7 content channel with a range of programming, content, and products that are focused on a large unmet need in the market: tools and training for entrepreneurship. BR has a powerful advantage with its uniquely talented management team, and investors, and advisors who are all laser focused on building Business Rockstars into the leading content platform for Entrepreneurs across Mobile, Social and Broadcast.
A weekly five-point roundup of critical events in fintech, the future of finance and the next wave of banking industry transformation.
A weekly five-point roundup of critical events in the energy transition and the implications of climate change for business and finance.