25 Years After Spurning NBA Jam, Jordan Invests in eSports

Associated Press |


A quarter century after being famously excluded from the cult favorite video game NBA Jam, Michael Jordan is investing in esports. Jordan has joined ownership group aXiomatic as an investor. The group's properties include powerhouse franchise Team Liquid. Jordan was not part of the 1993 hit NBA Jam after he opted out of the players association's group license. As owner of the Charlotte Hornets, he continued to be a video game holdout of sorts. Charlotte has yet to join the NBA 2K league.

LOS ANGELES (AP) — A quarter century after being famously excluded from the cult favorite video game NBA Jam, Michael Jordan is investing in esports.

Jordan on Thursday was announced as an investor with aXiomatic, a major esports ownership group whose properties include powerhouse franchise Team Liquid.

The board at aXiomatic includes Ted Leonsis, owner of the NHL's Washington Capitals and NBA's Washington Wizards, and Peter Guber, co-owner of the NBA's Golden State Warriors and MLB's Los Angeles Dodgers.

Jordan, owner of the NBA's Charlotte Hornets, was notably not part of the 1993 hit NBA Jam after he opted out of the players association's group license.

https://apnews.com/Esports and https://twitter.com/AP_Sports

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