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EXPERT ALERTSImproving Insulin Injection Technique for Diabetes Patients It's Never Too Late to Innovate The Need for 'Frugal' Medical Technologies Around the World
MEDIA JOBSAssociate Editor - NYC Deputy Editor - NYC Editor/Producer - NYC Business Reporter - Norfolk, Va. Sports Anchor/Reporter - Phoenix
OTHER NEWS & RESOURCESMedia News Highlight Tool Spotlight: Awesome Screenshot Design Blogs: Everything in Its Right Place
Expert Alerts are listings of ProfNet members who are available to discuss timely news topics. If you are interested in interviewing any of the experts, please contact their media representative at the end of the listing. You can also find Expert Alerts online at http://bit.ly/pncalerts
Improving Insulin Injection Technique for Diabetes PatientsDr. Larry HirschVice President of Global Medical Affairs, Diabetes CareBD (Becton, Dickinson and Company) in Franklin Lakes, N.J."I've been fortunate to live a very active life with Type 1 diabetes and have taken insulin for more than 53 years. There are numerous things that pharmacists, diabetes educators and nurses can do to collectively promote increased patient compliance with insulin therapy. In addition to providing appropriate educational materials, discussions should also be had with patients about injection technique and what type of needles they're using to inject their insulin with."Hirsch is board-certified in internal medicine, and endocrinology and metabolism. He is a graduate of Harvard Medical School. Hirsch can address challenges related to diabetes patient compliance and adherence to insulin therapy -- one topic being discussed at the American Association of Diabetes Educators annual meeting.News Contact: Abigail Cardona, Abigail_Cardona@bd.com or +1-201-847-4605
It's Never Too Late to InnovateDr. David PensakAuthor and Inventor"The older you get, the more you have observed and experienced, and the more likely it is that you will be able to reach back into your memory and identify truly innovative solutions. It is similar to a jigsaw puzzle. Every day you pick up new pieces. The older you get, the more pieces you have seen and it increases the likelihood that you will assemble them in ways no one else has thought of. This is completely contrary to the popular belief that advancing age is accompanied by decreasing ability to innovate. I was fortunate to have been inspired to invent by our next-door neighbor Albert Einstein.He was a friend of my parents, and when I was a toddler he actually sat with me in my sandbox. He told me stories and asked me questions that stretched my imagination, but he made it fun. He was adamant, however, that my parents give me time to still be a kid."Pensak, a lifelong inventor, is the holder of 38 patents and author of "Innovation for Underdogs." He's based in Wilmington, Del., and is available for media interviews.News Contact:Richard Berman,firstname.lastname@example.org+1-914-572-2707
The Need for 'Frugal' Medical Technologies Around the WorldRenuka GaddeVice President, Global HealthBD (Becton, Dickinson and Company) in Franklin Lakes, N.J."I have personally traveled to countries of the developing world dozens of times. These countries are littered with donations of medical devices that are not in use. Philanthropic donations are an important part of addressing global health issues, but donations alone will never solve global health problems. Designing technologies specifically for use in the developing world should be a strategy for all medical technology companies. In doing so, companies can create a shared value by enhancing their competitiveness while simultaneously addressing unmet health needs."A new Lancet Report (http://bit.ly/MeWTL4) claims that "a concerted global effort to encourage the development and use of health technologies that can benefit the poorest people in the world is needed."Gadde can discuss "frugal technologies" designed specifically for resource-limited settings.News Contact: Alyssa Zeff, Alyssa_Zeff@bd.com or +1-201-847-4358
Following are links to job listings for staff and freelance writers. You can view these and more job listings on our Job Board: http://bit.ly/pncjobboardAssociate Editor - NYC Deputy Editor - NYC Editor/Producer - NYC Business Reporter - Norfolk, Va. Sports Anchor/Reporter - Phoenix
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OTHER NEWS & RESOURCES:
Following are links to other news and resources we think you might find useful. If you have an item you think other reporters would be interested in and would like us to include in a future alert, please drop us a line at email@example.comMEDIA NEWS HIGHLIGHT: ProfNet Editor Evelyn Tipacti shares interesting articles and stories from the worlds of media and journalism: http://bit.ly/M8D90h TOOL SPOTLIGHT: AWESOME SCREENSHOT: ProfNet Editor Jason Hahn spotlights Awesome Screenshot, a free browser extension that enables users to quickly capture and annotate screen shots: http://bit.ly/MnrvAg DESIGN BLOGS: EVERYTHING IN ITS RIGHT PLACE: PR Newswire's Thomas Hynes shares some of the best design blogs he's seen lately: http://bit.ly/Rhnqy0
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/PRNewswire -- Aug. 3, 2012/