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Zynga Struggles as Rival King.com Scores Big Hit

  +Follow August 22, 2013 8:48AM
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Online social gaming company, Zynga Inc. (ZNGA), may be on their last life. Without a hit game in recent years the company is falling far behind its competitors like King.com, makers of the latest gaming craze Candy Crush. With the rising popularity of King.com, Zynga is feeling the pressure to produce another hit game.

In mid-August Zynga company experienced a shake up after the resignation of chief operating officer David Ko. New CEO Don Mattrick also wrote in a memo to employees that Chief Technology Officer Cadir Lee and Chief People Officer Colleen McCreary are also leaving the company. Mattrick had found success running Microsoft’s division responsible for the Xbox video game console before being named CEO of Zynga on July 1.

Although the company has potential in the future with the growth of mobile application games, analysts still fear that Zynga faces a massive concentration risk. Janney Capital Market analysts have set the price target for the company’s share at $2.50. 

Zynga is the world’s largest developer of social games and made a name for itself with hit games such as Zynga Poker, Farmville, and Words with Friends. Despite the success of these games, the former gaming powerhouse failed to make an appearance on the current 10 top grossing games list on iTunes.

The Current 10 Top Grossing iPhone Games:

10. Megapolis by Social Quantum

In Megapolis players have the ability to create their own cities and build airports, hotels, railway stations, and more.

9. Kingdoms of Camelot: Battle for the North by Kabam

Another city building game that is set in the time of King Arthur. Players can join thousands of others to build their kingdom in Camelot.

8. Slots – Pharaoh’s Way by CERVO MEDIA GMBH

An easy to play casino slots game that is enjoyable for all ages.

7. Big Fish Casino – Free Slots by Big Fish Games, Inc

A free casino game app that allows users to play favorites such as Slots, Blackjack, Roulette, and Texas Hold’em.

6. The Simpson: Tapped Out by Electronic Arts (EA)

This city building game is based in Springfield, the home of the Simpsons. There are missions in the game that require you to help the Simpson family.

5. The Hobbit: Kingdoms of Middle-Earth by Kabam

Based off of J.R.R. Tolkien’s The Hobbit, this game allows players to build their own empires and interact with familiar characters such as Gandolf, Biblo, and Thorin.

4. Minecraft – Pocket Edition by Mojang

In Minecraft users have the ability to create their own worlds by placing blocks. There are endless possibilities and players can choose their own adventure.

3. Hay Day by Supercell

Hay Day allows players to manage their very own virtual farm. Users can make food with ingredients they produced and engage in trade with friends.

2. Clash of Clans by Supercell

A strategy combat game where users can build their own village, train an army, then battle with friends online.

1. Candy Crush Saga by King.com Limited

An addictive puzzle adventure game where players switch and match candy pieces to unlock over 300 levels

(image courtesy of Flickr)

DISCLOSURE: The views and opinions expressed in this article are those of the authors, and do not represent the views of equities.com. Readers should not consider statements made by the author as formal recommendations and should consult their financial advisor before making any investment decisions.


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Results for ZNGA
Financial Buzz Guru
21 Aug 14 19:52:47
RT @ThinkingAlpha: $ZNGA #Bullish Continuation Wedge... pattern spotted by @FinancialBuzzGu Check out the post on the forum here: http://t.…
Financial Buzz Guru
21 Aug 14 19:49:44
RT @ThinkingAlpha: $ZNGA #Bullish Continuation Wedge... pattern spotted by @FinancialBuzzGu Check out the post on the forum here: http://t.…
Market News
21 Aug 14 18:56:09
$ZNGA: Zynga Inc Director Unloads Shares http://t.co/euv3rEbqtS http://t.co/o8nyhzOkaX
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Colin Macleod
21 Aug 14 15:12:58
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Market Updater
21 Aug 14 14:56:07
$ZNGA: King Digital Stock Falls As 'Candy Crush' Sales Sour http://t.co/XUj4sCdk3F http://t.co/ZNIyYraamr
JonathanMorad
21 Aug 14 14:43:39
RT @FonsieTrader: $ZNGA you guys, are very impatient! At this level we need a lot of patience!
ShortStockVolume.com
21 Aug 14 14:31:23
Top Shorted Stocks 08/21/14... 8. $XLI 73.06% 9. $KWK 72.57% 10. $SID 70.79% 11. $ZNGA 69.75% 12. $RWM 69.22% 13. $MGM 68.26%...
ShortStockVolume.com
21 Aug 14 14:31:19
Top Shorted Stocks 08/21/14... 10. $SID 70.79% 11. $ZNGA 69.75% 12. $RWM 69.22%... http://t.co/ybJg7nzxOn
PTT Research
21 Aug 14 14:18:37
RT @poisedtotriple: Commented on: "Glu Mobile Poised To Climb 50% By Year-End" http://t.co/pgg11YNSz6 $GLUU $ZNGA $KING
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21 Aug 14 14:07:59
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Wall Street News
21 Aug 14 13:56:09
$ZNGA: [video] Mobile gaming still in play? http://t.co/UcksncZrur http://t.co/rYLt8uhe7h
Ryan Deitrich
21 Aug 14 13:10:07
Portfolio Updates- still happily short $TSLA @ 266.85 long $ELTP @ .293 long $QASP @ .0006 long $ZNGA @ 2.68 Sadly out of pocket again tm
BlockTradeAlert
21 Aug 14 12:49:30
BLOCK TRADE (Microcap): $ZNGA 1,173,900 shares @ $3.04 [15:49:30]
Stockaholics
21 Aug 14 12:26:48
LGBS up 42.86%! News update & New Pick Coming: http://t.co/LfDGSIfVSV $ZNGA $GNW $CALD
FonsieTrader
21 Aug 14 12:14:50
$ZNGA you guys, are very impatient! At this level we need a lot of patience!
Future Tech Investor
21 Aug 14 12:07:50
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Market News Desk
21 Aug 14 11:56:13
$ZNGA: [video] Expectations for KING http://t.co/gioO5TXewg http://t.co/KpMPpEXVVA
OptionCast
21 Aug 14 11:27:27
Highest Put/Call ratios today $NBG $ZNGA $S $GME http://t.co/yAWdKNlcos
Stock Market Monitor
21 Aug 14 11:25:48
$ZNGA: Zynga Inc Director Unloads Shares http://t.co/KsbXKUXxpf http://t.co/bCEtl406jm
Stock Wire
21 Aug 14 11:24:11
Zynga Inc Director Unloads Shares $ZNGA http://t.co/LAFQZuWttg
PsychSignal
21 Aug 14 11:07:56
Bullishness in $ZNGA dropped 86.4% compared to past 48hr bullish average of 1.81 on a scale of 0-4
Future Tech Investor
21 Aug 14 11:05:10
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Stock Updates
21 Aug 14 10:56:16
$ZNGA: Is King Digital Entertainment PLC (KING) Another Zynga Inc (ZNGA)? http://t.co/BmxKVYFRuu http://t.co/ePjchjJpQS
Wu Weed
21 Aug 14 10:32:30
$ZNGA lil bounce right now
danmc
21 Aug 14 10:15:20
$ZNGA @markpinc last ER he came with lower guidance n zynga 365.Bullshit! CEO 101 is fiduciary resp, no sand bagging at expense of the stock
danmc
21 Aug 14 10:06:45
$ZNGA @markpinc Don M not a CEO material, he didn't say shit abut his sport venture while znga plummeting, instead sounded cold n hopeless
Carmine
21 Aug 14 09:48:31
$ZNGA I like at its current price much rather get in at 2.75 though
Stock Status
21 Aug 14 09:45:16
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FonsieTrader
21 Aug 14 09:17:10
$ZNGA Waking up
Biz Headlines
21 Aug 14 08:56:15
$ZNGA: Why TheStreet Says Zynga (ZNGA) Stock Is A 'Sell' http://t.co/mcBjgVm9XU http://t.co/Rnol1aaOOc
...
21 Aug 14 08:55:54
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Clive Barron
21 Aug 14 08:43:53
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21 Aug 14 08:40:54
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Financial Updates
21 Aug 14 07:56:17
$ZNGA: [audio] Looking for Warren Buffett-style value http://t.co/QUgZ00TPHO http://t.co/EvXh6OAsi0
Mark Gomes
21 Aug 14 07:31:57
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Business Reports
21 Aug 14 07:30:42
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Stock Wire
21 Aug 14 07:25:54
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danmc
21 Aug 14 07:04:27
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Thinking Alpha
21 Aug 14 07:00:40
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Market Updates
21 Aug 14 05:56:22
$ZNGA: Will Zynga Inc.s (ZNGA) Earnings Surprise This Quarter? http://t.co/es5SY4ZOeZ http://t.co/WGHN1fuo22
PTT Research
21 Aug 14 05:51:24
RT @poisedtotriple: Commented on: "Glu Mobile Poised To Climb 50% By Year-End" http://t.co/pgg11YNSz6 $GLUU $ZNGA $KING
Sleek Money
21 Aug 14 05:23:15
Zynga Director Sells $1,505,000 in Stock $ZNGA http://t.co/Ec3PVqWrWM
				
				
  +Follow August 22, 2013 8:48AM
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